
In the realm of African investment, Mystocks Africa is paving the way for a new era of financial accessibility. Founded by Humphrey Kebaya and Mooketsi Morolong in 2024, this mobile-first platform offers a unified brokerage system that enables investors to trade seamlessly across major African stock exchanges. With a focus on keeping capital within the continent, Mystocks facilitates trading in local currencies, provides real-time analytics, and offers AI-powered portfolio intelligence.
Currently, the app allows users to engage in real-time trading on five African stock exchanges, with plans to expand to additional markets. Beyond traditional equities, Mystocks supports trading in various financial instruments, including government bonds, money market funds, and ETFs. Moreover, the platform grants access to alternative assets like REITs and carbon credits, previously inaccessible to many retail investors across Africa.

Despite the promise of cross-border investing, Mystocks faces significant challenges related to regulation and infrastructure. Each market it enters comes with unique regulatory frameworks, necessitating partnerships with local entities. Additionally, the platform must navigate varying levels of technological maturity across different exchanges, often requiring collaborative efforts to enhance order flow and market data.
Looking ahead, Mystocks is developing an IPO portal to facilitate public listings for both African and international users, addressing the historical lack of depth and retail participation in local markets. This initiative aims to inject new liquidity into African listings and potentially support high-profile IPOs such as Flutterwave’s.

Moreover, Mystocks offers a subscription-based terminal called “Bridge,” tailored to institutional users seeking market intelligence and AI-driven analytics. This product, priced competitively, provides features akin to a Bloomberg terminal but customized for African markets.

With a diverse revenue model encompassing trading commissions, subscription fees, research sales, and more, Mystocks has already garnered significant interest, projecting substantial user growth post-launch. The platform’s ambition extends beyond its current offerings, with plans for a pan-African ETF, robo-advisory tools, and potential tokenization of African equities on blockchain platforms.
At its core, Mystocks seeks to democratize access to African financial assets, offering individuals and institutions a streamlined platform to engage with the continent’s markets. If successful, Mystocks could become a pivotal player in reshaping African investment landscapes, fostering wealth creation, ownership, and economic development from within the continent.
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