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The Little Book of Common Sense Investing: The Only Way to Guarantee Your Fair Share of Stock Market Returns


The Little Book of Common Sense Investing: The Only Way to Guarantee Your Fair Share of Stock Market Returns

Price: $34.61

The bestselling investment guide, The Little Book of Common Sense Investing, returns with fresh insights and perspectives. This timeless classic is your route to smarter decisions in the fluctuating market. Authored by John C. Bogle, the legendary pioneer of mutual funds, the book unveils the secret to effective investing: low-cost index funds.

Bogle outlines the simplest and most effective strategy for long-term wealth creation: invest and hold a low-cost mutual fund tracking a broad stock market Index like the S&P 500. Despite the stock market’s oscillations since the book’s first edition in April 2007, Bogle’s principles have proven resilient and beneficial to investors. This tenth-anniversary edition presents updated data and fresh information while preserving the long-term perspective of its predecessor.

Enhancing the book’s value, Bogle introduces two new chapters to provide additional guidance on asset allocation and retirement investing. He emphasizes that a portfolio focused on index funds is the sole investment that secures your rightful share of stock market returns. This strategy is endorsed by Warren Buffett, who credits Bogle as a significant contributor to American investors’ prosperity.

Bogle demonstrates how to make index investing work to your advantage and meet your financial goals. He garners support from some of the world’s leading financial minds, including Warren Buffett, Benjamin Graham, Paul Samuelson, Burton Malkiel, Yale’s David Swensen, and Cliff Asness of AQR, among others.

The latest edition of The Little Book of Common Sense Investing delivers the same robust strategy for building your financial future. Construct a diversified, low-cost portfolio sans the risks of individual stocks, manager selection, or sector rotation. Discard the fads and marketing hype, and concentrate on what works in the real world.

Understand that stock returns originate from three sources (dividend yield, earnings growth, and change in market valuation) to set rational expectations for stock returns over the coming decade. Learn that over time, business reality will always surpass market expectations. Harness




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